We look at why and how illegal streaming happens, and why it's more expensive to watch the Premier League in Ireland than in most other countries.
“Five operators of illegal streaming network jailed for more than 30 years”, read the headline of a press release published on their website in May, which went on to detail the results of what they describe as “the world’s largest-ever prosecution of an illegal streaming network.”
Illegal streaming of Premier League games is generally monetised in two different forms. One is via the lower-quality streaming of matches on websites for free, around which advertising space is sold. The second is via the higher-quality IPTV service, in which viewers pay a fee to a provider to gain access to a host of sports and entertainment content on their TV, usually connected through a dodgy box or a firestick.
This fragmentation is at least partly the result of a 2006 competition law ruling by the European Commission, which stated that the Premier League must be shown live in the UK by more than one broadcaster in a “no single buyer” directive. The Premier League blocked 600,000 illegal streams of their matches last season, and recently won a beefed-up High Court order to allow them continue to do so. They have also extended that order to be enforceable in Ireland, so they are able to direct Internet Service Providers to shut down illegal streams between specific times.
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