Virgin Media Television will broadcast Ireland quarter-final and RTÉ will show Ireland semi-final if team progresses
But the two broadcasters, which announced in March that they had jointly sealed the television rights, stand to make more money in spot advertising if Ireland progress deep into the tournament.
If Ireland makes the final, a half-time ad will be priced at €56,000. If it does not, the price is €37,000 for each such ad. The partnership between RTÉ and Virgin follows their alliance on the television rights to the Six Nations, with such deals allowing both broadcasters to contain their costs.
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