UK based Azzurri takes controlling stake in the Mexican-themed chain
Azzurri chief executive Steve Holmes said the business would add a new dimension to its portfolio, which includes ASK Italian, Zizzi and Coco di Mama.
“It is a really good fit for Azzurri as the business will add a new dimension to our portfolio given it offers a different cuisine, a different occasion and serves a younger demographic,” he said. Boojum was started by Northern Ireland-based couple John and Karen Blisard in 2007. Renatus bought a stake in the company in 2015, paying more than €3 million for a roughly 50 per cent stake in the chain, which then had five burrito bars. the remaining stake was bought by Mr Maxwell and his brother, former Ulster rugby player Andrew Maxwell.
“Boojum is a trailblazing brand, and this transaction marks another exciting milestone is the company’s growth trajectory,” said Brendan Traynor, director of Renatus Capital Partners.
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