Adidas reports €400 million in Yeezy sales in second quarter

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Adidas reports €400 million in Yeezy sales in second quarter
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Company scrapped its Yeezy partnership with rapper formerly known as Kanye West in October

Adidas generated around €400 million in sales from Yeezy shoes in the second quarter, as consumer demand remained high despite furore over the anti-semitic views of the rapper behind

the discontinued brand.The company scrapped its Yeezy partnership with rapper and designer Ye, formerly known as Kanye West, in October after he made a series of anti-semitic remarks, ...

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