The Majorca-set reality show has been beset by controversy in years past and any new scandal would compound pressures on the broadcaster via IrishTimesBiz
It’s a sign that things are not going splendidly well if you’re being doorstepped by Sky News – a fate that befell ITV director of television Kevin Lygo at the weekend, when he answered “no” to the question of whether ITV had made mistakes in its 2020 investigation intoAs evidenced by the sheer volume of statements ITV has released both before and after Schofield’s belated admission on Friday to the “unwise, but not illegal” relationship, the saga has put ITV on the defensive and now even...
“Yeah, we really do, and that’s exactly what we’re going to do. We’re going to continue to do that,” said Hammond. Indeed, earlier this month, the broadcaster’s chief executive, Carolyn McCall, struck an upbeat tone worthy of daytime as she announced a 10 per cent drop in first quarter advertising revenue, saying this was “as expected and better than the wider TV advertising market”. The forecast for the second quarter? A further 12 per cent decline, both “expected” and a consequence of the challenging macroeconomic environment.
But it is not without its reputational dangers either. The last summer run, for instance, was criticised by domestic violence charities Women’s Aid and Refuge over its showcasing of “misogynistic and controlling behaviour”, amid concerns that producers were normalising coercive control for young viewers and not intervening to stop it.
ITV has since ramped up its protocols, asking Love Island participants to deactivate their social media platforms while they are on the show in a bid to mitigate abuse. It has also given Islanders “guidance and training around mutually respectful behaviour in relationships”.
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